Burger King has apologized for an ad that ran on VK, the Russian equivalent of Facebook, promising 3 million rubles ($47,000) and a lifetime supply of Whoppers for any woman impregnated by a soccer player competing in the World Cup.
Burger King's Russian division is known for dreadful campaigns, The Guardian reports; in one advertisement for a buy one burger get one free deal, the company used the image of a 16-year-old rape victim. After pulling the World Cup ads, Burger King apologized on VK, calling the campaign "too offensive."
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