Howard Schultz has no idea how much a box of Cheerios costs

Howard Schultz.
(Image credit: Screenshot/MSNBC)

Howard Schultz is apparently more of a reduced-fat turkey bacon and cage-free egg white breakfast sandwich kind of guy.

The ex-Starbucks CEO announced his probable presidential ambitions on Sunday, and appeared on MSNBC's Morning Joe on Wednesday to discuss the widespread backlash he's received to his "centrist independent" affiliation ever since. Hosts Mika Brzezinski and Joe Scarborough promptly served Schultz some rapid-fire questions, including one intended to prove how well the billionaire relates to the average American.

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Kathryn Krawczyk

Kathryn is a graduate of Syracuse University, with degrees in magazine journalism and information technology, along with hours to earn another degree after working at SU's independent paper The Daily Orange. She's currently recovering from a horse addiction while living in New York City, and likes to share her extremely dry sense of humor on Twitter.