Cheese is highly addictive, according to a new study from the University of Michigan, which goes some way to explain why it is so popular.
Researchers used the Yale Food Addiction scale in order to compile a list of the most addictive foods and, by analysing 500 entries from students, they found that pizza topped the ranks. It turns out that, apart from the general consensus that pizza is delicious, there's also a science-based reason behind its success.
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On the other hand, processed goodies such as French fries, crisps and cheese are highly addictive. Cheese contains a protein called casein, which exists in tiny quantities in all milk products. However, producing a kilogram of hard cheese can require around 10 litres of milk, so larger quantities are incorporated in the final product.
When we digest cheese, casomorphins are formed, a sub-class of opiates, which "really play with the dopamine receptors and trigger that addictive element", dietitian Cameron Wells told Mic. That means our cheese-craving is similar to addictions to drugs or alcohol, with the same pleasure receptors activated.
Dr Neal Barnard of the Physicians Committee for Responsible Medicine says "casomorphins attach to the brain's opiate receptors to cause a calming effect in much the same way heroin and morphine do. In fact, since cheese is processed to express out all the liquid, it's an incredibly concentrated source of casomorphins – you might call it dairy crack."
In Britain, 98 per cent of households buy cheese, with 700,000 tonnes consumed each year in restaurants, homes and food processing, the equivalent of around 10kg per person per year.