Making a Murderer: why everyone is talking about Steven Avery

Armchair sleuths are hooked by the story of Steven Avery, but why is it so popular?

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Netflix's Making a Murderer is the latest true-crime series to get viewers hooked, with some calling it the new Serial - but who is Steven Avery and why is his story so popular?

The ten-part series was first made available on Netflix on 18 December, in the heart of the festive season, and has since attracted many thousands of viewers. It recounts the story of Steven Avery, a Wisconsin man who was jailed in 1985 for the sexual assault and attempted murder of Penny Beerntsen but exonerated 18 years later. Two years after that, he was accused and convicted of the murder of Teresa Halbach.

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Some commentators have called Making a Murderer the television equivalent of the Serial podcast, which re-opened the 1999 case of the murder of a high-school student in Baltimore and became the most popular podcast in history. Others have compared it to Jinx, HBO's series about the alleged murders of real-estate heir Robert Durst.

But why do true-crime shows such as Making a Murderer fascinate viewers?

Christopher Hooton in The Independent says the genre isn't anything new, pointing to 1988's documentary The Thin Blue Line and subsequent shows such as The Staircase and West of Memphis. But Hooton says the transference of these stories into the mainstream of "'Trending Now', 50,000 shares and 'Must Read'" is new.

Hooton gives a number of reasons for the popularity of shows such as Making a Murderer, suggesting the level of detail provided and the distribution format allowing for binge-viewing are important. But the key thing, he adds, is that "people love justice and they love to see the truth out" and that it's now "easier than ever for the masses to funnel their outrage" at authorities.

Viewers have been hooked by the possibility that Avery may be innocent, says Tim Robey in the Daily Telegraph. Since the show aired, more than 300,000 people have signed a change.org petition demanding his pardon and calling the prosecution "an abomination of due process".

Making a Murderer "gets us through the door" with the whodunit aspect and provides plenty of fodder for armchair sleuths, he adds. Yet it also exposes the gaping holes in the prosecution's case against Avery.

Robey says "it's in forcing us to sift the evidence and realise the complexity involved in reaching a conclusion" that these shows become so compelling.

Stephanie Merry at the Washington Post is less convinced. She says Making a Murderer "leaves out or glosses over crucial facts", including Avery's past conviction for animal cruelty.

She admits the filmmakers say they were not really concerned with Avery's innocence or guilt but wanted to document the legal process, which is what they do. But what made Serial so revolutionary, argues Merry, and what is absent from Making a Murderer, is that it exposed its own "reportorial bias" in the process.