The bedbug epidemic: How much of it is paranoia?

Bedbug infestations are no joke, says Eliza Barclay at Slate, but the surging pest control industry has a vested interest in promoting a better-safe-than-sorry mentality

When the bedbug panic hits call in a entomologist who can asses mysterious black spots from the real thing.
(Image credit: Corbis)

The "bedbug panic" is at an all-time high, writes Eliza Barclay at Slate. And the recent "flurry of high-profile infestations at prominent movie theaters, retail shops, and hotels" is making it worse. The fear of these disgusting pests only grows once they've taken sanctuary in your mattress and gulped your blood at night. I know. After I summoned a "pest management technician" to banish them from my home with a trio of invasive chemical treatments, I grew paranoid. When I next found a suspect insect, my exterminators assured me it was a bedbug and I prepared to endure the ordeal again, until an esteemed entomologist overrode their diagnosis: My invader was a black carpet beetle. The emotional cost of such "false alarms" is steep — lost sleep, "anxiety," "angst." Bedbug "misdiagnosis," it seems, may be an even bigger problem than the real thing. Here, an excerpt:

The pest management industry is one that would benefit handsomely from an epidemic of false alarms. Treating a one-room apartment typically costs hundreds of dollars; for a single-family house, the bill might reach several thousand dollars. According to the National Pest Management Association, exterminators made $258 million from bedbugs in 2009, up 263 percent from three years before. That creates a major incentive for stoking idle fears and promoting a radical "better-safe-than-sorry" approach to the problem....

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