Television news has sunk to a new low, said Howard Kurtz in The Washington Post. The madness started the moment a bride-to-be named Jennifer Wilbanks 'œvanished' just days before she was going to walk down the aisle before 600 people at a lavish wedding in the tiny town of Duluth, Ga. 'œBride-to-be missing!' the breathless anchors said. The story should have died when Wilbanks turned up in Albuquerque and admitted that she'd merely gotten cold feet about the wedding and hopped on a Greyhound bus. But the media frenzy was just starting. In screaming headlines, tabloid newspapers branded Wilbanks a 'œflee-ancé' and the 'œRunaway Bride,' and networks launched round-the-clock coverage, featuring interviews with the jilted groom, the jilted groom's father, each of the bridesmaids, a host of psychiatrists, and 'œexperts' of every stripe. Everyone, it seems, had an opinion on why Wilbanks ran and whether her intended should take her back. 'œWe just can't stop talking about it!' chirped NBC's Campbell Brown.

Welcome to the age of tabloid TV, said Angela Tuck in The Atlanta Journal-Constitution. Ever since O.J. Simpson was accused of murdering his wife 11 years ago, cable-TV news has built huge audiences by specializing in running melodramas of this type. They have come in a nearly seamless succession: Monica Lewinsky, JonBenet Ramsey, Chandra Levy, Elizabeth Smart, Laci Peterson, and now, Jennifer Wilbanks. In the age of cable-TV news, after all, 'œ24-hour newscasts have to be filled,' and murders and missing women make for sensational programming'”that is, if the victim is middle-class, white, and reasonably pretty. But isn't it time to let Wilbanks work out her problems with her therapist, 'œand move on to stories that have a real bearing on our lives'?

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