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According to Google’s Year in Search 2022, Britain’s most googled term of the year was Wordle, closely followed by searches including the Queen, the World Cup, Ukraine and Johnny Depp.
While the daily puzzle game took the top spot, Google’s data show the range of the British public’s interests, from their deep and abiding obsession with current affairs, to their fascination with celebrities' lives, loves and deaths, and their passion for films, books and TV shows.
This breadth of curiosity demonstrates why, rather than simply subscribing to one newspaper or magazine a growing number of people are signing up to subscription services such as Readly.
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Readly offers unlimited access to more than 6,000 titles in one app, meaning readers can satisfy the full range of their interest by browsing both new issues and back issues of the magazines and newspapers they love and downloading issues for offline reading without an internet connection.
And with The Week’s exclusive introductory offer, you can try the app for two months completely free of charge.
Everything everywhere, all at once
Many newspapers continue to place key content behind paywalls, turning what used to be a seamless experience into a more laboured one. Readly removes that barrier by allowing entry to a broad range of titles to allow inquisitive minds to approach the news from multiple angles.
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A single session reading Readly at the start of the World Cup in Qatar, for example, yielded an article in football magazine Four Four Two on England and Wales’ hopes for the tournament; a feature from Time magazine about the US’s young, diverse team; an intriguing piece from The Big Issue on the backlash against Qatar hosting the tournament; and a story by broadcaster Mihir Bose in The Guardian about why, despite everything, he couldn’t help but tune in.
Shared experience
The World Cup was a good demonstration of the social experience that media has become, with people from all around the world tuning in to check scores, read match reports, watch highlights and share their thoughts on the competition with friends and family around the world.
One of Readly’s core features is that a single subscription can be shared by family and friends across up to five devices, meaning subscribers can share their favourite content with their closest people.
Breadth and depth
Even in a year where people sought out news about the war in Ukraine, the death of the Queen and the cost of living crisis, Google’s data revealed that British people continued to maintain an interest in their hobbies, passions and niche obsessions.
Readly accounts for this by providing access to everything from specialist sports publications and fashion bibles to travel guides, financial weeklies and food & drink magazines.
Fashion fans can feed their obsession by diving into Vogue, Elle and Grazia, while for foodies there are recipes and hints galore from chefs and sommeliers in BBC Good Food, delicious and Decanter, and tech enthusiasts can geek out with Wired, T3 and Stuff.
Kids and young adults are also catered to with full access to Beano, Viz, National Geographic Kids, and a wide range of kids comics perfect for keeping small people entertained on long car journeys.
Readly also offers unfettered access to The Week magazine (both the US and UK editions), not to mention our sister publication Money Week.
There are so many titles, not just in English but also in German, Italian, French, Spanish, Arabic and more. Browse Readly's full selection of titles here.
An eco-friendly alternative
Brits recycle close to 70% of paper waste in the UK, which is significantly higher than most countries across Europe. However, digital magazines are by far the more eco-conscious alternative, and many Readly subscribers cite environmental concerns among their top reasons for choosing to take out a subscription.
Bookmarking
On busy days, it is easy to flick past an intriguing long-read that you just don’t have time to finish. Readly helps with this by allowing you to bookmark things with a single tap. You can even add a note to remind yourself what the article was about, who you thought it might interest, or why you are saving it.
Signing up is easy
You can try Readly before you buy with The Week’s exclusive two-month free trial offer. After that, it costs just £9.99 per month, which, with the increasing cost of living, represents huge value for money.
Plus you can cancel at any time, so you won’t be locked into a subscription that you can’t get out of.
To feed the full range of your interests and to share the world’s best newspapers and magazines with up to five family members and friends, sign up now at gb.readly.com/theweek-22.
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