Carlotta and Nicolò Oddi: meeting Alanui

Milan-based brother-sister duo explain their lifestyle brand

Alanui

It’s in the iconic 1950s comic strip animation Peanuts that the character Linus van Pelt is instantly recognisable by his security blanket, which he resolutely carries everywhere. A source of much envy for Snoopy, who is constantly trying to pinch it, the blanket’s charm lies in its ability to bring a sense of comfort to the wearer. It’s an attribute the Milan-based brother-sister duo Carlotta and Nicolò Oddi have wholeheartedly embraced with their escapist knitwear brand, Alanui, which is built around a similarly cosy item: the cardigan. It just so happens, that they have also collaborated with Peanuts on Snoopy motif pieces as well.

“Starting from our concept of a cardigan like a Linus blanket and, also, the historical period we are living in – spending a lot of time in our homes,” Carlotta says of the thinking behind their recent expansion into blankets for the spring/summer 2021 season. “[We are] thinking [about the idea] to dress your house like you dress yourself. That was the idea to develop and bring Alanui into homeware, to grow the concept of a kind of lifestyle.”

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