General election 2017: The problem with the polls
Hung parliament? Tory landslide? With such extremes predicted, should we even bother consulting the pollsters?
Labour support has surged in the past three weeks, narrowing the gap with the Tories and raising hopes and fears alike that Theresa May will be denied the large majority predicted when she called the snap election. So tight is the race said to be, some polls are even predicting a hung parliament.
But what if they are wrong? They were at the last election, an error attributed to an over-estimation of the number of young people who would vote.
Turnout among younger voters will again be crucial, says the Financial Times. Pollsters ICM found "nearly three-quarters of 18 to 24-year-olds say they will back the Labour party on 8 June, compared with just 15 per cent of over-65s".
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
Since the campaign began in April, more than 1.5 million under-35s have signed up to vote, the Daily Mirror reports, but they are also the demographic least likely to make it to the polls.
Fresh statistics from the National Centre for Social Research suggest only 53 per cent of those under 30 are certain to cast their ballot. In the 2015 general election, 18 to 24-year-olds were almost half as likely to vote as those aged over 65, says Politico.
A last-minute upset is not beyond Labour's grasp, but it will be "hugely dependent on the 8 June election bucking a well-worn trend".
Another consistent problem with UK general election polling has been the "historical overestimation of Labour support", says Anthony J Wells, political director of YouGov.
In the 2015 general election, pollsters boosted Labour's vote share by between three and four per cent, "as opinion polls have tended to since 1959", says Ipsos Mori boss Ben Page in The Times.
This is down to unrepresentative sampling and overstated estimations of turnout, which polling firms have attempted to redress with a variety of changes to their methods to try to correct.
We will see whether pollsters have been able to correct their tendency to overstate Labour support on 8 June, says Wells, "or indeed, whether they've gone too far and resulted in a pro-Tory skew".
US pollster Nate Silver writes on FiveThirtyEight that UK polls have been "both highly volatile and fairly inaccurate".
He writes: "Pollsters are under a lot of pressure to get the answer right, and they're constantly tinkering with their methods. But there are a lot of moving parts and there's only one election every few years for them to test their methods upon.
"If they don't make any changes, pollsters might duplicate a previous mistake. But they also might overcompensate for one-off circumstances that won't replicate themselves again."
It is a "timely reminder that polling is an art, not a science", writes Anne Perkins in The Guardian.
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
-
Why are home insurance prices going up?
Today's Big Question Climate-driven weather events are raising insurers' costs
By Joel Mathis, The Week US Published
-
'All too often, we get caught up in tunnel vision'
Instant Opinion Opinion, comment and editorials of the day
By Justin Klawans, The Week US Published
-
2024: the year of legacy media failures
In the Spotlight From election criticism to continued layoffs, the media has had it rough in 2024
By Justin Klawans, The Week US Published
-
John Prescott: was he Labour's last link to the working class?
Today's Big Quesiton 'A total one-off': tributes have poured in for the former deputy PM and trade unionist
By Harriet Marsden, The Week UK Published
-
Last hopes for justice for UK's nuclear test veterans
Under the Radar Thousands of ex-service personnel say their lives have been blighted by aggressive cancers and genetic mutations
By Sorcha Bradley, The Week UK Published
-
Will Donald Trump wreck the Brexit deal?
Today's Big Question President-elect's victory could help UK's reset with the EU, but a free-trade agreement with the US to dodge his threatened tariffs could hinder it
By Harriet Marsden, The Week UK Published
-
What is the next Tory leader up against?
Today's Big Question Kemi Badenoch or Robert Jenrick will have to unify warring factions and win back disillusioned voters – without alienating the centre ground
By Harriet Marsden, The Week UK Published
-
What is Lammy hoping to achieve in China?
Today's Big Question Foreign secretary heads to Beijing as Labour seeks cooperation on global challenges and courts opportunities for trade and investment
By Harriet Marsden, The Week UK Published
-
Who will replace Rishi Sunak as the next Tory leader?
In Depth Shortlist will be whittled down to two later today
By The Week UK Last updated
-
Is Britain about to 'boil over'?
Today's Big Question A message shared across far-right groups listed more than 30 potential targets for violence in the UK today
By Sorcha Bradley, The Week UK Published
-
UK's Starmer slams 'far-right thuggery' at riots
Speed Read The anti-immigrant violence was spurred by false rumors that the suspect in the Southport knife attack was an immigrant
By Peter Weber, The Week US Published