Taco Bell: America 'needs a taco emoji'

Taco Bell: America 'needs a taco emoji'
(Image credit: Twitter.com/hamburglizer)

Taco Bell wants there to be a taco emoji, and they're rallying their loyal fans to help make it happen.

Once Taco Bell found out that the Unicode Consortium — the nonprofit that regulates coding standards for emojis — is contemplating making the taco an emoji in its next update later this year, the chain jumped into action. It created a petition on Change.org asking that the humble taco be given the same emoji rights as so many other American diet staples.

In a rather petulant note, the company writes: "Why do pizza and hamburger lovers get an emoji but taco lovers don't? Here's a better question: Why do we need four different types of mailboxes? Or 25 different types of clocks? Or a VCR tape and floppy disk emoji? No one even uses those things anymore." Apparently, tons of people agree with Taco Bell, as more than 22,500 have already signed the petition.

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Catherine Garcia, The Week US

Catherine Garcia has worked as a senior writer at The Week since 2014. Her writing and reporting have appeared in Entertainment Weekly, The New York Times, Wirecutter, NBC News and "The Book of Jezebel," among others. She's a graduate of the University of Redlands and the Columbia University Graduate School of Journalism.