First look
Colorado’s new ‘drive high, get a DUI’ commercials are actually pretty clever
David McNew/Getty Images
Colorado is reminding its residents that recreational marijuana use is now totally okay, man.
Getting behind the wheel while high? Not so much.
To drive home the point, the state’s Department of Transportation made three commercials, all of which will begin airing on Monday. The tagline, “Drive High, Get a DUI” comes as various characters each try to complete everyday tasks after smoking marijuana.