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The Idea Factory

The Idea Factory: The FitBit Force

The fitness tracker of the future is here

The fitness tracker of the future has arrived. The newly announced Fitbit Force combines its manufacturer's "expertise in digital fitness tracking" with "basic smartwatch functionality," said Joanna Stern at ABC News. The simple-looking band uses sensors to tally daily biometric data — including steps taken, miles walked, calories burned, and hours slept — and displays that information on a tiny OLED screen. Unlike other fitness trackers, the Fitbit Force ($130) can wirelessly sync with your computer and certain smartphones to chart your exercise routine — or lack thereof.