Donald Trump is taking a page from Barack Obama's brilliant 2008 campaign playbook
If you are inclined to believe that Donald Trump's campaign for president is some meta-reality television show, think again: The Donald is rolling out an impressive ground game in Iowa, whose caucuses in February will be the first presidential primary contest in the nation, reports The Washington Post. As a member of Rick Perry's Iowa team tells the Post, "I see [Trump's campaign] as a major threat to all the other campaigns because of the aggressiveness of their ground game."
The Post notes that Trump is building a large field organization and that his Iowa campaign director, Chuck Laudner, helped lead Rick Santorum to victory there in 2012. But perhaps the most interesting aspect of Trump's strategy comes straight from Barack Obama's successful insurgent campaign in 2008, which involved expanding the pool of voters to include those who hadn't caucused before:
Turnout in Iowa caucuses is historically low. In 2012, only 121,000 of the state's roughly 600,000 registered Republican voters participated. In 2016, strategists expect turnout to increase to 140,000 or higher..."We're reaching people that the Republican apparatus doesn't even know exist," Laudner said. “The other day, one woman came up to say, 'Hello, a lifelong Iowan.' Her first question to us was, 'What's a caucus?' After we told her, she wanted to help." [The Washington Post]
Trump is dominating the field in Iowa, according to the latest CNN/ORC poll. He will visit the state this weekend.
The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Ryu Spaeth is deputy editor at TheWeek.com. Follow him on Twitter.
-
Is the US about to lose its measles elimination status?Today's Big Question Cases are skyrocketing
-
‘No one is exempt from responsibility, and especially not elite sport circuits’Instant Opinion Opinion, comment and editorials of the day
-
Businesses are caught in the middle of ICE activitiesIn the Spotlight Many companies are being forced to choose a side in the ICE debate
-
Rep. Ilhan Omar attacked with unknown liquidSpeed Read This ‘small agitator isn’t going to intimidate me from doing my work’
-
Democrats pledge Noem impeachment if not firedSpeed Read Trump is publicly defending the Homeland Security secretary
-
The billionaires’ wealth tax: a catastrophe for California?Talking Point Peter Thiel and Larry Page preparing to change state residency
-
Hegseth moves to demote Sen. Kelly over videospeed read Retired Navy fighter pilot Mark Kelly appeared in a video reminding military service members that they can ‘refuse illegal orders’
-
Trump says US ‘in charge’ of Venezuela after Maduro grabSpeed Read The American president claims the US will ‘run’ Venezuela for an unspecified amount of time, contradicting a statement from Secretary of State Marco Rubio
-
Bari Weiss’ ‘60 Minutes’ scandal is about more than one reportIN THE SPOTLIGHT By blocking an approved segment on a controversial prison holding US deportees in El Salvador, the editor-in-chief of CBS News has become the main story
-
CBS pulls ‘60 Minutes’ report on Trump deporteesSpeed Read An investigation into the deportations of Venezuelan migrants to El Salvador’s notorious prison was scrapped
-
Trump administration posts sliver of Epstein filesSpeed Read Many of the Justice Department documents were heavily redacted, though new photos of both Donald Trump and Bill Clinton emerged