Snapchat, Amazon roll out image-based shopping

With its ephemeral messages, Snapchat is good for impulse communication. Now, it's getting into impulse shopping.

Snapchat and Amazon announced a partnership Monday that will allow users to point their phones at products, using the Snapchat app, and be redirected to an Amazon link for the same or a similar product, Axios reports. Snapchatters using the feature will be taken to the Amazon app, where they can purchase the item being photographed, per Axios.

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Marianne Dodson

Marianne is The Week’s Social Media Editor. She is a native Tennessean and recent graduate of Ohio University, where she studied journalism and political science. Marianne has previously written for The Daily Beast, The Crime Report, and The Moroccan Times.