The economics of Halloween: By the numbers

Americans will spend $2.8 billion on candy this year

Pumpkin patch
(Image credit: (Scott Olson/Getty Images))

The weeks leading up to Halloween is a key period for retailers. Still one month out from Black Friday, the spooky holiday is a last chance to drum up sales between the slow summer months and the all-essential holiday season. So how will the related industries — from pumpkin farmers, to chocolate factories, to costume stores — fare this year? The National Retail Federation put together some stats on how Americans are planning to spend. Here, Halloween's most important numbers:

$6.9 billion

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Carmel Lobello is the business editor at TheWeek.com. Previously, she was an editor at DeathandTaxesMag.com.