An inside look at the White House with speechwriter Jon Favreau
In the latest episode of Political Wire's podcast, we chatted with Jon Favreau, former speechwriter for President Obama, about the Democrats' messaging strategy on ObamaCare, about what other politicians can learn from Obama's personality, and about the nexus between policy and communications in the White House.
Here are five takeaways:
1. Democrats should run on, not away from, ObamaCare: After a rocky rollout for the health insurance exchanges, a key part of the health-care reform law, Democrats have reasons to cheer up a bit ahead of the 2014 midterm elections. Millions of Americans have now picked or enrolled in health insurance through the exchanges or the law's Medicaid expansion, while three million young adults can stay on their parents' plans until age 26. Given that ObamaCare has started to turn the corner, Democrats shouldn't run from it, but on it, Favreau said: "Own it, and own it by talking about the millions of Americans who have the security of health care for the first time in their lives." Democrats should tell these kinds of stories especially when their Republican opponents attack ObamaCare, Favreau said.
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
2. For Obama, losing to Hillary Clinton in 2008 wouldn't have been the end of the world: Early in the 2008 Democratic nomination process, Obama's presidential hopes against Hillary Clinton were low. Obama trailed Clinton by 20 or more points in the polls. But the idea of losing the race didn't bum out Obama. During the campaign, Favreau said, Obama once remarked that "if I lose this, I’ll go back to Chicago with my wife and kids and raise a family and have a very happy life. I don’t need this as some kind of self-validation."
3. To win over voters, politicians should aim for authenticity: It seems like a no-brainer, but it's easier said than done. "A lot of people are afraid of committing a gaffe or being perfect," Favreau said. Still, one reason behind Obama's political ascendancy is that voters saw him as being authentic and honest, Favreau said. Other politicians would benefit from striving for authenticity instead of continually changing their message to match voters' moods. Voters have a "finely honed BS detector," he said. "I think you should err on the side of authenticity, and err on the side of being who you are and saying what you believe."
4. Polling and consultants are useful, but only to an extent: Although authenticity may be a virtue, that doesn't mean that politicians shouldn't be aware of and use polling or political consulting to their advantage: "Politicians do that, that’s the whole nature of the business." But that prerogative has limitations. For example, polling can help politicians refine their communication style, but they shouldn't let it influence the substance. Moreover, polls are just one snapshot in time; one or two bad ones shouldn't make a politician freak out: "I think there’s a real danger of overreacting to the polls or focusing too much on them." Public opinion can be quite fluid at times. Obama, who has seen his own share of ups and downs, avoids worrying much about the polling of the day for that very reason, Favreau said.
5. Clinton is progressive enough for the Democrats' progressive wing: Favreau doesn't agree with political observers who think that progressives won't be happy with a Clinton candidacy in 2016. Clinton has a record of progressive accomplishments to her name, he argues: "This is someone who started her life with the Children’s Defense Fund." Should Clinton run in 2016, she will be a "formidable candidate" who "will represent the best ideals of the Democratic Party."
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Listen to the whole conversation here:
Taegan D. Goddard is the founder of Political Wire, one of the earliest and most influential political websites. He also runs Wonk Wire and the Political Dictionary. Goddard spent more than a decade as managing director and COO of a prominent investment firm in New York City. Previously, he was a policy adviser to a U.S. senator and governor. Goddard is also co-author of You Won — Now What? (Scribner, 1998), a political management book hailed by prominent journalists and politicians from both parties. Goddard's essays on politics and public policy have appeared in dozens of newspapers across the country, including The Washington Post, USA Today, Boston Globe, San Francisco Chronicle, Chicago Tribune, Philadelphia Inquirer, and Christian Science Monitor. Goddard earned degrees from Vassar College and Harvard University. He lives in New York with his wife and three sons.
-
3 tips to lower your household bills
The Explainer Prices on everything from eggs to auto insurance to rent have increased — but there are ways to make your bills more manageable
By Becca Stanek, The Week US Published
-
Crossword: November 11, 2024
The Week's daily crossword
By The Week Staff Published
-
Sudoku hard: November 11, 2024
The Week's daily hard sudoku puzzle
By The Week Staff Published
-
US election: who the billionaires are backing
The Explainer More have endorsed Kamala Harris than Donald Trump, but among the 'ultra-rich' the split is more even
By Harriet Marsden, The Week UK Published
-
US election: where things stand with one week to go
The Explainer Harris' lead in the polls has been narrowing in Trump's favour, but her campaign remains 'cautiously optimistic'
By Harriet Marsden, The Week UK Published
-
Is Trump okay?
Today's Big Question Former president's mental fitness and alleged cognitive decline firmly back in the spotlight after 'bizarre' town hall event
By Harriet Marsden, The Week UK Published
-
The life and times of Kamala Harris
The Explainer The vice-president is narrowly leading the race to become the next US president. How did she get to where she is now?
By The Week UK Published
-
Will 'weirdly civil' VP debate move dial in US election?
Today's Big Question 'Diametrically opposed' candidates showed 'a lot of commonality' on some issues, but offered competing visions for America's future and democracy
By Harriet Marsden, The Week UK Published
-
1 of 6 'Trump Train' drivers liable in Biden bus blockade
Speed Read Only one of the accused was found liable in the case concerning the deliberate slowing of a 2020 Biden campaign bus
By Peter Weber, The Week US Published
-
How could J.D. Vance impact the special relationship?
Today's Big Question Trump's hawkish pick for VP said UK is the first 'truly Islamist country' with a nuclear weapon
By Harriet Marsden, The Week UK Published
-
Biden, Trump urge calm after assassination attempt
Speed Reads A 20-year-old gunman grazed Trump's ear and fatally shot a rally attendee on Saturday
By Peter Weber, The Week US Published