Google's Wave rolls out

Google Wave “may be the hottest ticket in cyberspace,” said Alexei Oreskovic in Reuters. Starting today, Google is inviting 100,000 people to start using its real-time “hybrid messaging-social networking-online collaboration tool.” If Twitter is any indication, lots of people are “pleading for an invitation” to be a Wave tester. Google, of course, is well aware that “scarcity is a powerful marketing tool (remember the prized Gmail invitations a few years ago?)”

In fact, Wave is a bit like Gmail, said Michael Calore in Webmonkey, with a bit of Twitter, Facebook, and as-you-type instant messaging thrown in. That’s the beauty of Wave: It fairly successfully “marries” all the online collaboration and communication tools you use and puts them in one browser window. Wave is “still quite buggy,” though, so most people will have to wait until 2010.

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