Mignonne Gavigan: making beaded jewellery cool again

The New Yorker is winning hearts with her handmade designs

Mignonne Gavigan

Based in New York City, designer and entrepreneur Mignonne Gavigan launched her namesake label in 2014 with a clear directive: to create playful jewellery for a sophisticated clientele keen on making a statement. She recognised that luxury costume pieces lacked character and colour, with only cheap so-called “junky” designs fulfilling this demand. Nothing looked chic, nothing looked well made. So Gavigan set about producing her own line of whimsical jewellery, full of artisanal flair, with many beaded and embroidered pieces made by hand in specialised workshops in India. It was something of a rebirth for the humble bead.

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