Netflix confirms plans to offer video games as part of subscription
Netflix is looking to level up in the streaming wars by getting into video games.
The company confirmed Tuesday it's making plans to offer video games, which will be included under members' subscriptions at no additional cost.
"We view gaming as another new content category for us, similar to our expansion into original films, animation and unscripted TV," the company said in a letter to investors, per The Verge.
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
Bloomberg previously reported that Netflix hired Mike Verdu, a former Electronic Arts and Facebook executive, to lead its gaming efforts, with the goal reportedly being to have games on its platform "within the next year." It's Netflix's latest attempt to gain an advantage in the streaming wars amid growing competition from platforms like Disney+, and it comes as Netflix on Tuesday announced its "worst slowdown in subscriber growth in eight years," The Associated Press reports. Netflix previously saw a significant uptick in subscribers amid COVID-19 lockdowns.
Netflix said that "initially, we'll be primarily focused on games for mobile devices," though it didn't offer further details about what mobile games could be included. But the company described this as an expansion of its previous "efforts around interactivity," including a choose-your-own adventure special episode of Black Mirror, and on its games based on Stranger Things.
While Netflix said Tuesday that games will be included at no additional fee, Bloomberg previously noted that the step "may make it easier for Netflix to justify price increases in coming years."
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Brendan worked as a culture writer at The Week from 2018 to 2023, covering the entertainment industry, including film reviews, television recaps, awards season, the box office, major movie franchises and Hollywood gossip. He has written about film and television for outlets including Bloody Disgusting, Showbiz Cheat Sheet, Heavy and The Celebrity Cafe.
-
People of the year 2024
In the Spotlight Remember the people who hit the headlines this year?
By The Week UK Published
-
The Christmas quiz 2024
From the magazine Test your grasp of current affairs and general knowledge with our quiz
By The Week UK Published
-
Crossword: December 25, 2024
The Week's daily crossword
By The Week Staff Published
-
Honda and Nissan in merger talks
Speed Read The companies are currently Japan's second and third-biggest automakers, respectively
By Peter Weber, The Week US Published
-
Taylor Swift wraps up record-shattering Eras tour
Speed Read The pop star finally ended her long-running tour in Vancouver, Canada
By Peter Weber, The Week US Published
-
Drake claims illegal boosting, defamation
Speed Read The rapper accused Universal Music of boosting Kendrick Lamar's diss track and said UMG allowed him to be falsely accused of pedophilia
By Rafi Schwartz, The Week US Published
-
'Wicked' and 'Gladiator II' ignite holiday box office
Speed Read The combination of the two movies revitalized a struggling box office
By Peter Weber, The Week US Published
-
Jussie Smollet conviction overturned on appeal
Speed Read The Illinois Supreme Court overturned the actor's conviction on charges of staging a racist and homophobic attack against himself in 2019
By Peter Weber, The Week US Published
-
Quincy Jones, music icon, is dead at 91
Speed Read The legendary producer is perhaps best known as the architect behind Michael Jackson's 'Thriller'
By Peter Weber, The Week US Published
-
OJ Simpson, star athlete tried for murder, dead at 76
Speed Read The former football hero and murder suspect lost his battle with cancer
By Rafi Schwartz, The Week US Published
-
Momofuku's 'Chili Crunch' trademark uproar
Speed Read The company's attempt to own the sole rights has prompted backlash
By Rafi Schwartz, The Week US Published