The Week's contest: Parenting perfume

This week’s question: Fashion house Dior is selling Bonne Étoile, a baby and toddler-friendly “scented water” that, at $230 a bottle, encapsulates "the tenderness of childhood." If Dior were to release a fragrance that captures the frustrations of parenthood, what name could it give the scent?
Click here to see the results of last week's contest: Small sale
RESULTS:
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
THE WINNER: Eau-verwhelmed
Scott Ludwig, Senoia, Georgia
SECOND PLACE: Scent to Your Room
Tim Wortman, Huntington Beach, California
THIRD PLACE: N’eau Respect
John Parry, Eldersburg, Maryland
HONORABLE MENTIONS:
Chauffeur for Them
William Hohl, Cameron, Texas
Eau de Toilette Training
Kenneth Burgan, Grass Valley, California
Exasperation by Baby Dior
Norm Carrier, Flat Rock, North Carolina
Bonne Toil
Phyllis Klein, Forest Hills, New York
Eau What I’d Do for Sleep
Rick Glass, Carmel, Indiana
L’Air du Temper Tantrum
Patty Oberhausen, Fort Wayne, Indiana
Ewwwwphoria
Ken Kellam III, Dallas, Texas
Eau de Minivan
Jesse Rifkin, Arlington, Virginia
Eau de Regret
Alastair Prescott, Scottsdale, Arizona
Diordeal
Fernand Dutile, South Bend, Indiana
Chanel No. 1 and No. 2
Diane McCurdy, Santa Rosa, California
L’Enfant Terrible
Barry Heller, Rolling Hills Estates, California
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
-
The financial changes to expect in 'Awful April'
The Explainer As the new financial year begins, it brings changes for bills, wages and tax
By Marc Shoffman, The Week UK Published
-
Sudoku hard: April 2, 2025
The Week's daily hard sudoku puzzle
By The Week Staff Published
-
Crossword: April 2, 2025
The Week's daily crossword
By The Week Staff Published
-
Quiz of The Week: 22 - 28 March
Have you been paying attention to The Week's news?
By The Week Staff Published
-
Magazine solutions - April 4, 2025
Feature Issue - April 4, 2025
By The Week Staff Published
-
Magazine printables - April 4, 2025
Feature Issue - April 4, 2025
By The Week Staff Published
-
The Week contest: Marriage pounds
Puzzles and Quizzes
By The Week US Published
-
Quiz of The Week: 15 - 21 March
Have you been paying attention to The Week's news?
By The Week Staff Published
-
The Week contest: Bird battle
Puzzles and Quizzes
By The Week US Published
-
Magazine solutions - March 28, 2025
Feature Issue - March 28, 2025
By The Week US Published
-
Magazine printables - March 28, 2025
Feature Issue - March 28, 2025
By The Week US Published