See the 'dreamlike' new poster for Mad Men season 7


Yesterday, AMC released the first cryptic teaser for Mad Men's upcoming seventh season: A 15-second shot of Don Draper disembarking from a plane. Today — in what constitutes an embarrassment of riches for the notoriously secretive show — AMC has released the first piece of promo art, which was drawn by Milton Glaser of "I ♥ NY" fame:
No, you're not mistaken: That's basically just the show's regular logo slapped over a much more colorful background. But according to Mad Men creator Matthew Weiner, there's a good reason for that: "There is a dreamlike quality to it, and believe it or not, it is related to the show, and not because it's psychedelic," he said to The New York Times. "It maintains the idea that this is somehow going on in Don Draper's mind, which is what the story is always about — and what the back of his head is about, on some level." Yeah, nothing psychedelic about that.
Weiner didn't reveal any more details about the enigmatic poster's real meaning, so we're going to assume that it's a well-disguised Magic Eye drawing that reveals all the characters have been in purgatory all along. (Keep staring until you agree.)
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Scott Meslow is the entertainment editor for TheWeek.com. He has written about film and television at publications including The Atlantic, POLITICO Magazine, and Vulture.
-
How the woke right gained power in the US
Under the radar The term has grown in prominence since Donald Trump returned to the White House
By Chas Newkey-Burden, The Week UK
-
Codeword: April 24, 2025
The Week's daily codeword puzzle
By The Week Staff
-
Crossword: April 24, 2025
The Week's daily crossword
By The Week Staff
-
Nobody seems surprised Wagner's Prigozhin died under suspicious circumstances
Speed Read
By Peter Weber, The Week US
-
Western mountain climbers allegedly left Pakistani porter to die on K2
Speed Read
By Justin Klawans
-
'Circular saw blades' divide controversial Rio Grande buoys installed by Texas governor
Speed Read
By Peter Weber
-
Los Angeles city workers stage 1-day walkout over labor conditions
Speed Read
By Justin Klawans
-
Mega Millions jackpot climbs to an estimated $1.55 billion
Speed Read
By Catherine Garcia
-
Bangladesh dealing with worst dengue fever outbreak on record
Speed Read
By Catherine Garcia
-
Glacial outburst flooding in Juneau destroys homes
Speed Read
By Catherine Garcia, The Week US
-
Scotland seeking 'monster hunters' to search for fabled Loch Ness creature
Speed Read
By Justin Klawans