In an effort to combat slipping share prices, everyone's favorite exorbitantly expensive natural grocery chain has announced plans for a more inexpensive, millennial-friendly spinoff. Whole Foods says it is already negotiating leases for the as-yet-unnamed concept's stores, the first batch of which will open sometime next year.
But how, other than through cheap prices, will the new chain attempt to woo this younger, poorer demographic? Probably with buzzwords! According to Whole Foods co-CEO Walter Robb, the new stores will "feature a modern, streamlined design, innovative technology, and a curated selection" to make for a "values-oriented experience geared towards millennial shoppers."
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
-
When will mortgage rates finally start coming down?The Explainer Much to potential homebuyers' chagrin, mortgage rates are still elevated
-
Women are getting their own baseball league againIn the Spotlight The league is on track to debut in 2026
-
Giant TVs are becoming the next big retail commodityUnder the Radar Some manufacturers are introducing TVs over 8 feet long
-
Boeing machinists approve contract, end strikeSpeed Read The company's largest union approved the new contract offer, ending a seven-week strike
-
US economy still strong in final preelection reportSpeed Read It grew at a solid 2.8% annual rate from July through September
-
Boeing machinists reject deal, continue strikeSpeed Read The rejection came the same day Boeing reported a $6.2 billion quarterly loss
-
Ports reopen after dockworkers halt strikeSpeed Read The 36 ports that closed this week, from Maine to Texas, will start reopening today
-
Empty-nest boomers aren't selling their big homesSpeed Read Most Americans 60 and older do not intend to move, according to a recent survey
-
Brazil accuses Musk of 'disinformation campaign'Speed Read A Brazilian Supreme Court judge has opened an inquiry into Elon Musk and X
-
Disney board fends off Peltz infiltration bidSpeed Read Disney CEO Bob Iger has defeated activist investor Nelson Peltz in a contentious proxy battle
-
Disney and DeSantis reach detenteSpeed Read The Florida governor and Disney settle a yearslong litigation over control of the tourism district
