Apple is planning to make original TV shows and movies
Apple is planning to expand from iPhones and laptops to original television shows and movies, people familiar with the decisions told The Wall Street Journal. The original content is an attempt to boost the appeal of Apple Music, a $10-a-month streaming service that is dwarfed by Spotify.
Apple is reportedly already in talks with producers about buying the rights to scripted television shows, aiming to nab programs comparable to Westworld on HBO or Stranger Things on Netflix, The Wall Street Journal reports. Movies, while further down the line than TV, are also being discussed with "people in Hollywood."
The company is aiming to have scripted content available on the service by the end of 2017.
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Jeva Lange was the executive editor at TheWeek.com. She formerly served as The Week's deputy editor and culture critic. She is also a contributor to Screen Slate, and her writing has appeared in The New York Daily News, The Awl, Vice, and Gothamist, among other publications. Jeva lives in New York City. Follow her on Twitter.
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