Michael Cohen's water bottle has apparently amassed more than $600,000 in free advertising

Deer Park Water.
(Image credit: MANDEL NGAN / Getty Images)

At the time of publication, it has been seven hours since Michael Cohen first sat down before the House Oversight Committee and began to answer questions about his role as President Trump's loyal fixer. That's a lot of time to learn how Trump potentially played an active role in negotiating Stormy Daniels' hush money payments — and to generally become very, very familiar with the yellow-green walls of the Rayburn House Office Building committee room, and to meditate on the possible symbolic meanings behind Cohen's tie color du jour.

It is also a lot of time to stare at a tiny Deer Park water bottle.

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Jeva Lange

Jeva Lange was the executive editor at TheWeek.com. She formerly served as The Week's deputy editor and culture critic. She is also a contributor to Screen Slate, and her writing has appeared in The New York Daily News, The Awl, Vice, and Gothamist, among other publications. Jeva lives in New York City. Follow her on Twitter.