Apple is rolling out its new credit card


Apple is ready to start rolling out its new credit card, now making it available for a limited number of users.
The company's previously-announced Apple Card launched on Tuesday to a random selection of customers who asked to receive notifications about its availability, CNN reports.
Apple officially announced its new credit card back in March, touting the fact that it has "no late fees, no annual fees, no international fees, and no over limit fees." Those who are part of this limited group can use the card now and can have a physical titanium card shipped to them in a few days, BuzzFeed News reports. This titanium card has no number, no CVV security code, and no expiration date.
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These cards are being issued through Goldman Sachs, which will oversee data and transactions, but they'll run on the MasterCard network, CNN reports. Apple says that Goldman Sachs will not sell purchase data or use it for advertising, The Verge reports.
Apple is aiming for this new credit card to be "broadly accessible" and not necessarily angling for it to directly compete with premium credit cards, The Verge writes. The company is also touting its app, which allows users to chart spending and track interest, as a draw, BuzzFeed News reports. Clearly, Apple is also really hoping users will make it their default credit card, as The Verge's Nilay Patel observes.
The card's APR ranges from about 13 percent to 24 percent. Users will receive three percent cash back for Apple purchases, two percent cash back for purchases made through Apple Pay, and one percent cash back for other purchases made with the card, CNN notes.
Apple Card is expected to launch for all customers later in August. Brendan Morrow
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Brendan worked as a culture writer at The Week from 2018 to 2023, covering the entertainment industry, including film reviews, television recaps, awards season, the box office, major movie franchises and Hollywood gossip. He has written about film and television for outlets including Bloody Disgusting, Showbiz Cheat Sheet, Heavy and The Celebrity Cafe.
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