Innovation of the week

Many an otherwise blissful relationship has been put to the test by snoring, said Anita Hamilton in Time.com—not the soft kind, but the “full-on choo-choo train that blares without fail right when you’re in deep sleep mode.” Now there’s a technological solution: the Snore Activated Nudging Pillow. The contoured cushion conceals a motorized air bladder that inflates by about 3 inches anytime the built-in microphone picks up the sound of snoring. That is supposed to be “just enough movement,” retailer Hammacher Schlemmer says, to encourage the snorer to shift positions—hopefully to a less resonant one. The pillow has to be plugged into a wall socket, and it costs a hefty $150. But “if it works well enough to keep you from fleeing to the couch for some peace and quiet, it could put the fun back in sleepovers.”

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