4 ways Rick Perry can rescue his 'struggling' campaign
Though the Texan still tops national polls, the political commentariat says the Perry bubble is deflating fast. What's his best survival strategy?

Texas Gov. Rick Perry "has been enduring a bad-to-terrible few weeks," says Steve Kornacki at Salon. His recent debate performances have been widely and brutally panned, he was crushed in a Florida straw poll he was expected to win, Republican activists and opinion-shapers are abandoning him for what they see as the safer pastures of Mitt Romney's campaign, and a new poll even has Romney beating Perry in socially conservative Iowa. How can Perry get his "struggling" campaign back on track? Here, four possible strategies:
1. Tack right on immigration
The biggest knock against Perry from the Right is that he's a "radical who encourages illegal immigration," says the Fort Worth Star-Telegram in an editorial. That's "incendiary" nonsense. But "if Perry's team isn't alarmed... they're making a tragic mistake," says Matt Lewis at The Daily Caller. Illegal immigration is an emotionally and "politically toxic issue in a Republican primary." Perry needs to start talking tough on border security. Only then can he "eloquently defend what is at least an intellectually defensible position" on border fences and in-state college tuition for the children of illegal immigrants.
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
2. Vastly improve his debate preparations
Perry blew the last debate so badly that even his wife, Anita, is reassuring Iowa Republicans that "he's going to be better prepared next time," adding, "he's never had a debate class or a debate coach in his life." Well, it shows, says Eric Ostermeier at Smart Politics. Good debaters recount jokes, personal anecdotes, or policy points to fill their time slots — Perry defaults to clichés. In three debates, he's trotted out 33 well-worn political clichés, while the other candidates combined spouted only 19. Using so many verbal crutches makes Perry seem like he has "very little to say."
3. Hit Romney — hard
Publicly at least, the Perry camp is dismissing his rivals' sharp criticisms as "bed-wetting within the GOP political class," says Jonathan Martin at Politico. The only strategy shift Team Perry will admit to is one their "pugnacious" candidate has employed in the past: "Hit harder." That means redoubling attacks on Romney. That's what makes Perry different than previous flavor-of-the-month anti-Romneys like Michele Bachmann and Donald Trump, says NBC's Chuck Todd, quoted by The Daily Caller: Perry has "been through tough campaigns in the past," and he's always punched his way to victory.
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
4. Come up with an economic plan
If Perry wants to be "less of a piñata, and sound more like a president," says Jill Lawrence at The Daily Beast, he'll come up with more than "conservative boilerplate" for his plan to turn around the economy. Perry's team points out that he just entered the race six weeks ago, says Ed Morrissey at Hot Air. But if Perry wants to be a serious, enduring frontrunner, he'll have to quickly start giving "more detailed answers to policy questions," and quit merely pointing to his record in Texas.
-
Gandhi arrests: Narendra Modi's 'vendetta' against India's opposition
The Explainer Another episode threatens to spark uproar in the Indian PM's long-running battle against the country's first family
By Harriet Marsden, The Week UK
-
How the woke right gained power in the US
Under the radar The term has grown in prominence since Donald Trump returned to the White House
By Chas Newkey-Burden, The Week UK
-
Codeword: April 24, 2025
The Week's daily codeword puzzle
By The Week Staff
-
The JFK files: the truth at last?
In The Spotlight More than 64,000 previously classified documents relating the 1963 assassination of John F. Kennedy have been released by the Trump administration
By The Week Staff
-
'Seriously, not literally': how should the world take Donald Trump?
Today's big question White House rhetoric and reality look likely to become increasingly blurred
By Sorcha Bradley, The Week UK
-
Will Trump's 'madman' strategy pay off?
Today's Big Question Incoming US president likes to seem unpredictable but, this time round, world leaders could be wise to his playbook
By Sorcha Bradley, The Week UK
-
Democrats vs. Republicans: who are the billionaires backing?
The Explainer Younger tech titans join 'boys' club throwing money and support' behind President Trump, while older plutocrats quietly rebuke new administration
By Harriet Marsden, The Week UK
-
US election: where things stand with one week to go
The Explainer Harris' lead in the polls has been narrowing in Trump's favour, but her campaign remains 'cautiously optimistic'
By Harriet Marsden, The Week UK
-
Is Trump okay?
Today's Big Question Former president's mental fitness and alleged cognitive decline firmly back in the spotlight after 'bizarre' town hall event
By Harriet Marsden, The Week UK
-
The life and times of Kamala Harris
The Explainer The vice-president is narrowly leading the race to become the next US president. How did she get to where she is now?
By The Week UK
-
Will 'weirdly civil' VP debate move dial in US election?
Today's Big Question 'Diametrically opposed' candidates showed 'a lot of commonality' on some issues, but offered competing visions for America's future and democracy
By Harriet Marsden, The Week UK