Good Day, Bad Day
Accountants, TV advertisers
GOOD DAY FOR: Accountants, as up to 20 million lower-income taxpayers, veterans, and pensioners who don’t normally file taxes will have to this year it they want their stimulus rebate checks. The stipulation is in the fine print of the stimulus package signed yesterday. (MarketWatch)
BAD DAY FOR: TV advertisers, as steep strike-related viewership declines at NBC, ABC, and CBS have not affected high advertising rates, which were set before the Nielsen ratings and economy started going south. Fox is the only network where ratings are up for the 18-49 age demographic. For the other three, “as old favorites return with new episodes, audiences will return,” predicted ad buyer Bill Carroll. (MarketWatch)
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
-
Helsinki's year of zero road fatalities
Under the Radar Finland's 'Vision Zero' safety strategy 'shifts responsibility for crashes from road users to the designers of the road system'
-
Critics' choice: Outstanding new Japanese restaurants
Feature An all-women sushi team, a 15-seat listening bar, and more
-
Why do Dana White and Donald Trump keep pushing for a White House UFC match?
TODAY'S BIG QUESTION The president and the sports mogul each have their own reasons for wanting a White House spectacle