What the Elon Musk backlash is really about
The response to the Tesla CEO's 'SNL' hosting gig is telling
Superbillionaire entrepreneur Elon Musk probably will be an awkward, even awful guest host of Saturday Night Live. The track record of non-performers in the role is dodgy, including some politicians (Donald Trump, Rudy Giuliani) and athletes (Lance Armstrong, Michael Phelps) who've been historically lame on the NBC sketch show. Many people will naturally be expecting (or even hoping) for another comedy catastrophe on May 8.
And there's good reason to think they'll get one, and not just because of precedent. Musk's sense of humor is perhaps best exemplified by SpaceX, his rocket company, launching a Tesla, his car company, into solar orbit with a space-suited dummy in the driver's seat. Then there was that tweet where he made a weed joke that led to an SEC lawsuit and a $20 million fine. So, yeah, the Musk wit is an acquired taste. Frankly, I'd rather see 90 minutes of Musk chatting with former SNL cast member Robert Downey Jr., who portrays his Marvel universe counterpart, Tony Stark.
Even worse: Several SNLers have expressed disdain at the notion of the world's second richest person getting the gig. On Instagram, rookie cast member Andrew Dismukes said, "Only CEO I wanna do sketch with is Cher-E Oteri" — referring to a former cast member. Aidy Bryant pointedly reposted a tweet from Sen. Bernie Sanders that read: "The 50 wealthiest people in America today own more wealth than the bottom half of our people. … That is a moral obscenity."
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
The issue here isn't just that Musk critics think he'll be unfunny or that they're turned off by the Big Bro Energy he emits when smoking dope with Joe Rogan or tweeting his fact-free pandemic forecasts. At least on social media, Musk often presents as an unserious person who fails to understand his position as a public figure or to use that influence in a thoughtful way. When Musk strays from his (admittedly wide) lane, it makes me think of a scene from the sci-fi TV series Devs: "He's not a f-ckin' genius," one character observes of the show's billionaire techie character. "He's an entrepreneur."
There's more to the story than Musk's persona, however. Most obviously, he's been Trump-curious. Although supposedly "super fired up" about President Biden and his environmental agenda, Musk also contemplated voting for Trump last year and has previously donated money to the GOP. While Silicon Valley is no hotbed of Trumpism, it's probably more tolerant than the left-wing Hollywood-New York entertainment nexus, although that's a low bar.
Musk's MAGA dabbling isn't the only problem. Amazon founder and CEO Jeff Bezos probably wouldn't be treated any better by SNL and its fandom, even though he and his company have been frequently attacked by Trump, and he once volunteered to launch Candidate Trump into space. Bryant's tweets, in particular, suggest sympathy with the left-wing position that "all billionaires other than Oprah are policy mistakes."
Yet unless you hold that sort of absolutist anti-wealth position, Musk seems like he should be viewed as the "good kind" of billionaire, even for populists on the left and right who are instinctively skeptical of vast riches and Wall Street. He's not a banker or hedge fund manager. He's not the scion of an old money family, like children of French fashion and perfume fortunes. He's not worth nearly $200 billion because he's using your data to serve you ads while also amplifying the online crazy.
Musk, who was Fortune's Businessperson of the Year in 2020, makes stuff that has the potential to not only be wildly profitable but also to help solve some big problems. Tesla's electric cars could help reduce carbon emissions and, if he gets the autonomous bit right, reduce pedestrian deaths. (One institutional investor tells The Economist that the $650 billion automaker has the same potential as the printing press.) Meanwhile, SpaceX, by reducing the cost of space flight, is helping create a space economy that could be worth trillions even if it only operates in Earth orbit rather than on Mars.
More deeply, Musk is offering an attractive techno-optimist vision of the future. It's one in stark contrast with that offered by anti-capitalists muttering about the need to abandon "fairy tales of eternal economic growth," as teen climate activist Greta Thunberg has put it. Unlike the dour, scarcity-driven philosophy of Thunbergism, Muskism posits that tech-powered capitalism can solve the problems it causes while creating a future of abundance where you can watch immersive video of SpaceX astronauts landing on Mars while traveling in your self-driving Tesla. As journalist Josh Barro neatly summed it up recently, "Environmentalism is supposed to be pain and sacrifice. Because Musk offers an environmental vision that is fun, futuristic and coded with all sorts of 'bro' aspects, he is deeply suspicious and must be stopped."
Stopped even, apparently, from hosting a comedy show. Meanwhile, Musk is running two companies that are doing some pretty valuable things, for both shareholders and the planet. I'm also guessing his SNL performance will make him look like Tom Hanks compared to Trump.
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
James Pethokoukis is the DeWitt Wallace Fellow at the American Enterprise Institute where he runs the AEIdeas blog. He has also written for The New York Times, National Review, Commentary, The Weekly Standard, and other places.
-
Today's political cartoons - November 2, 2024
Cartoons Saturday's cartoons - anti-fascism, early voter turnout, and more
By The Week US Published
-
Geoff Capes obituary: shot-putter who became the World’s Strongest Man
In the Spotlight The 'mighty figure' was a two-time Commonwealth Champion and world-record holder
By The Week UK Published
-
Israel attacks Iran: a 'limited' retaliation
Talking Point Iran's humiliated leaders must decide how to respond to Netanyahu's measured strike
By The Week UK Published
-
US election: who the billionaires are backing
The Explainer More have endorsed Kamala Harris than Donald Trump, but among the 'ultra-rich' the split is more even
By Harriet Marsden, The Week UK Published
-
US election: where things stand with one week to go
The Explainer Harris' lead in the polls has been narrowing in Trump's favour, but her campaign remains 'cautiously optimistic'
By Harriet Marsden, The Week UK Published
-
Elon Musk is in regular contact with Putin, WSJ says
Speed Read The Tesla founder has been increasingly involved in Donald Trump's presidential campaign
By Peter Weber, The Week US Published
-
Will Elon Musk's million-dollar election scheme pay off?
Today's Big Question By offering a million bucks to prospective voters to sign his pro-Trump petition, the Tesla billionaire is playing a risky electoral game — and a potentially criminal one, too
By Rafi Schwartz, The Week US Published
-
Is Trump okay?
Today's Big Question Former president's mental fitness and alleged cognitive decline firmly back in the spotlight after 'bizarre' town hall event
By Harriet Marsden, The Week UK Published
-
The life and times of Kamala Harris
The Explainer The vice-president is narrowly leading the race to become the next US president. How did she get to where she is now?
By The Week UK Published
-
What power does Elon Musk hold as a campaigner?
Talking Points The world's richest man is going all in to get Donald Trump elected in November — whether it will make a difference is entirely unclear
By Rafi Schwartz, The Week US Published
-
Will 'weirdly civil' VP debate move dial in US election?
Today's Big Question 'Diametrically opposed' candidates showed 'a lot of commonality' on some issues, but offered competing visions for America's future and democracy
By Harriet Marsden, The Week UK Published