Watch Mike Myers help out Sears Canada with a delightful new ad: 'My brother works here!'

Watch Mike Myers help out Sears Canada with a delightful new ad: 'My brother works here!'

In case you didn't know, Mike Myers has a brother named Peter, and Peter works at Sears Canada.

Unfortunately for Peter, Sears Canada is not doing so well. The company has rolled through four CEOs in three years and watched revenues plummet over the last decade. Time for an uplifting ad reassuring consumers that Sears Canada is in it for the long haul, and who could be better at selling that point than Peter, who's worked at the company for 32 years?

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Sarah Eberspacher

Sarah Eberspacher is an associate editor at TheWeek.com. She has previously worked as a sports reporter at The Livingston County Daily Press & Argus and The Arizona Republic. She graduated from Northwestern University's Medill School of Journalism.