Nobody wants to air the Daytime Emmy Awards

Kevin Winter/Getty Images for ATI

Nobody wants to air the Daytime Emmy Awards
(Image credit: Kevin Winter/Getty Images for ATI)

For the first time in its 41-year history, the Daytime Emmy Awards won't be broadcast on live television. The National Academy of Television Arts and Sciences announced Thursday that since it couldn't secure an agreement with a network, it will live-stream the June 22 ceremony on its website.

The shift online represents a declining interest in soap operas. In the award show's heyday in the early 1990s, as many as 20 million people tuned in, before dropping to around nine million viewers a decade later. CBS and ABC have both carried the show, before it was bumped to the lower-rated CW network in 2009, where a measly two million viewers tuned in. The past two ceremonies have aired on CNN's HLN network, where ratings dropped even further.

Subscribe to The Week

Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

SUBSCRIBE & SAVE
https://cdn.mos.cms.futurecdn.net/flexiimages/jacafc5zvs1692883516.jpg

Sign up for The Week's Free Newsletters

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

Sign up
Explore More
To continue reading this article...
Continue reading this article and get limited website access each month.
Get unlimited website access, exclusive newsletters plus much more.
Cancel or pause at any time.
Already a subscriber to The Week?
Not sure which email you used for your subscription? Contact us

Jordan Valinsky is the lead writer for Speed Reads. Before joining The Week, he wrote for New York Observer's tech blog, Betabeat, and tracked the intersection between popular culture and the internet for The Daily Dot. He graduated with a degree in online journalism from Ohio University.