Olive Garden's unlimited pasta passes are selling on eBay for as much as $4,500
How much would you pay for endless pasta for seven weeks? One hundred dollars? Maybe a couple hundred?
How about $4,500?
That's how much at least one of the coveted passes for Olive Garden's Never Ending Pasta Bowl promotion was going for on eBay.
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The passes, as the name might suggest, give a diner endless access to the chain's Never Ending Pasta Bowl (complete with a sauce and topping of your choice, of course) between Oct. 3 and Nov. 20. They're priced at $100 each, and without a pass, you have to pony up $9.99 per dish.
Last year, when Olive Garden released 2,000 passes for the promotion, they sold out in less than a minute. This year, the company made more than 20,000 available, and they were snatched up in "less than a second," MarketWatch reports.
And if you're thinking to yourself, "Sure, endless fettuccine alfredo sounds good in theory, but surely it'd get old really quickly," consider this: In 2015, the average pass holder visited the Italian restaurant chain 28 times during the promotion.
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Jessica Hullinger is a writer and former deputy editor of The Week Digital. Originally from the American Midwest, she completed a degree in journalism at Indiana University Bloomington before relocating to New York City, where she pursued a career in media. After joining The Week as an intern in 2010, she served as the title’s audience development manager, senior editor and deputy editor, as well as a regular guest on “The Week Unwrapped” podcast. Her writing has featured in other publications including Popular Science, Fast Company, Fortune, and Self magazine, and she loves covering science and climate-related issues.
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