Trump campaign spends hundreds of thousands of dollars to grab YouTube homepage ad space ahead of the Democratic debate
Anyone looking to stream the Democratic debate on YouTube on Wednesday night will run headlong into the president. The Trump campaign has purchased some of the most valuable ad space on the internet — the YouTube homepage banner — and is using the spot to ask users to text the campaign and "stand with President Trump."
The ad spot likely cost between $500,000 and $1 million, The Independent reports based on similar ad buys by other clients.
The ad will reportedly be on the top of YouTube for a total of 24 hours, The Wall Street Journal reports. Depending on where viewers are located, different elements of the ad are swapped out, although it generally addresses border safety, immigration, drugs, and terrorism while placing blame for failures on Democratic leaders.
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Democrats have also utilized the YouTube homepage banner spot in the past, such as before the midterm elections last November.
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