Has coronavirus made May’s local elections impossible to call?

Labour is demanding to know how much the government spent on an upcoming documentary about the UK’s successful Covid vaccination campaign amid speculation that it could help Boris Johnson in May’s local elections.

A trailer for the film, A Beacon of Hope: The UK Vaccine Story, was shared yesterday on the prime minister’s official Twitter account. However, Labour strategists have accused No. 10 of using “the feelgood factor” from the vaccine campaign “to its political advantage”, The Guardian says.

A Downing Street source “conceded that the film was taxpayer-funded” but said it was “made in-house, as a thank you to those involved in the successful programme”, the paper adds.

The Week

Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

SUBSCRIBE & SAVE

Sign up for The Week's Free Newsletters

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

Sign up

The release of the trailer comes as Keir Starmer prepares to launch Labour’s campaign for the May local elections, which the pandemic has made “especially difficult to call”, Politico’s London Playbook says.

Labour is fighting its campaign with the slogan “a vote for Labour is a vote to support our nurses”, aiming to make a pay rise for NHS staff a dividing line. But Playbook author Alex Wickham adds: “These elections are going to be fought in circumstances that make it particularly challenging for the opposition.”

“Labour’s campaigning strength is on the doorstep,” he continues, but pandemic restrictions make mobilising activists difficult. The fact that the news cycle “most days is dominated by Covid” also means that coverage of Labour’s policy positions is scant at best, Wickham says.

A Labour source told Politico that “the public’s focus is understandably on the pandemic, not on elections”, adding that Starmer also had a mountain to climb after “starting from the base of the disastrous 2019 election”.

However, Johnson also faces challenges after presiding over the deaths of 125,000 people during the pandemic and making unwanted headlines over Chancellor Rishi Sunak’s offer of a 1% pay rise for nurses that spent the past year on the frontline.

In January, the prime minister was “accused of seeking to delay” polling day to allow the Tories to benefit from a “vaccine bump” as the campaign reached more people, the Daily Mail reported.

While the date was not changed, HuffPost executive editor Paul Waugh reported later that month that Labour was “braced for the first impact” of the vaccination campaign to hit before the local votes, adding that “the success of the vaccine rollout” had “changed some of the calculations” around the prime minister’s popularity.

If the US presidential election is anything to go by, polling before election day may also be a challenge. US pollsters FiveThirtyEight said that Democrats were overrepresented in polls before the presidential vote because they were “stuck at home” due to coronavirus restrictions.

A study by the Joseph Rowntree Foundation after the 2018 UK general election found that the Tories are more popular with “people on low incomes than they are among people on high incomes”, while Labour has become “as popular among the wealthy as it is among those on low incomes”.

With most of the UK’s white-collar workforce working from home, while blue-collar workers are returning to their pre-pandemic routines as restrictions ease, British pollsters may struggle to avoid the pitfalls described by FiveThirtyEight.