The 'corrosive' primary season: How badly has it damaged the GOP?

A pre-Super Tuesday poll found that voters think less of the Republican candidates as their combative primaries drag on. Can the GOP bounce back?

The longer the Republican primaries drag on, the less voters seem to think of their potential national leaders.
(Image credit: Mario Tama/Getty Images)

As the Republican presidential candidates head into the crucial Super Tuesday primaries, a new NBC News/Wall Street Journal poll finds that the long, nasty battle for the GOP nomination has had a "corrosive" effect on the party and its candidates. Forty percent of respondents said the primary season has left them with a less favorable impression of the GOP, while only 10 percent said the campaign has improved the party's image. Seventy percent of those surveyed — including a majority of Republicans — used negative terms such as "painful" and "uninspiring" to describe the nominating fight. How badly has the drawn-out process affected the GOP's chances in November?

The ugly campaign is dooming the GOP: This poll should give Republicans "heartburn," says Steve Benen at The Maddow Blog. Their candidates — especially the likely nominee, Mitt Romney — are steadily falling in the estimation of the public. President Obama has far higher favorability ratings than Romney and the gap is widening as the economy improves. "If that doesn't make Republicans nervous, they're not paying close enough attention."

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