Samsung has released its 88ins flagship Q9 ultra high definition 4K TV, on order in the US for a dollar under $20,000 (£15,000).
It's the largest screen in the Korean tech giant's range, says Engadget, and packs a 3,840 x 2,160 UltraHD resolution panel with high-dynamic range (HDR) technology - improving contrast ratios for more realistic lighting effects.
It also has a bezel-free design and sits flush with the wall "thanks to the 1.88mm [0.07ins] transparent optical cable", along with wi-fi and bluetooth connectivity and a 240Hz refresh rate for smoother image quality.
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The display itself is an 88ins QLED (quantum light emitting diode) panel, says the Daily Mail, "which relies on precision wavelengths and has optimised colour and light efficiency to prevent degradation over time".
This helps the TV "support all of the DCI colourspace", continues the newspaper, so users see the exact same colour range as content creators.
The Q9 is not the first product in Samsung's line-up to include the technology, says The Verge, although the entry-level Q7F 55ins variant costs significantly less, at £2,500.
Orders for the 88ins 4K TV are currently only open in the US and Asia and it will be available in European markets later this year.