The NFL is finally launching a YouTube channel

(Image credit: Ronald Martinez/Getty Images)

For years, as other professional sports leagues made highlight reels and clips readily available for fans to consume online, the NFL maintained a tight grip on its video stash. That will soon change, as the NFL on Monday announced it would be launching a YouTube channel to host game action, interviews, and clips from the NFL Network.

The move is part of a broader multimillion dollar deal with Google, which owns YouTube, that will give the tech giant the right to host the NFL Network. Under the deal, Google will also prominently feature NFL videos in its search results.

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Jon Terbush

Jon Terbush is an associate editor at TheWeek.com covering politics, sports, and other things he finds interesting. He has previously written for Talking Points Memo, Raw Story, and Business Insider.