Indeed Brewing's LSD Ale doesn't contain any illegal drugs: The 'LSD' acronym stands for the lavender, sunflower honey, and dates used to make the seasonal craft brew. That doesn't matter to federal regulators, however, who forced the Twin Cities-based brewery to change the beer's name before permitting it to be sold across state lines.
Though Minnesota regulators did not object to the name or acronym, "the feds did not like the name LSD," said Indeed co-founder Thomas Whisenand, and they "made that clear very quickly."
"We tried to find a way we could keep it on the label, like could we spell out the words and just bold the first letters," Whisenand added, "but unfortunately we sell a regulated product and there's not much you can do when the feds say no." Brewers who make beers that reference marijuana — and there are a lot of them — have been subject to similar scrutiny: Lagunitas Brewery even named a beer its "CENSORED ale" after its original name, The Kronik, was nixed by the feds.
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