Time … it's like a flat circle, you know, man?
Or, if you're the glorified-bracelet company Nunc, time is more like a really expensive Italian marble stone shaped like a blank watch face. As the Swedish company explained to one understandably confused Facebook user who made the mistake of pointing out that a watch that doesn't work is just a bracelet, "Nunc is more than a product, it represents a philosophy and a way of life. And for some time we struggled: Should we call it a watch or a timepiece? It clearly doesn't tell the time."
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