The Lincoln Project is out with a stark new ad on Portland, Trump's 'shadowy' thugs, and your city

A dystopia is an imagined place, and the latest Lincoln Project ad, released Sunday night, rolls out like the trailer for a film about such a dark state. But, of course, Portland, Oregon, is a very real place, and the ad is based on a very real story unfurling right now, rendered in black and white and red with a pulp-noir sensibility.

"This is how it starts: A president out of control as polls forecast his downfall," the narrator begins over an image of President Trump and a typically bad poll. "This is how it starts: In a small city far from the Beltway, shadowy men — no badges, no ID, deputized by a rogue attorney general — snatch so-called 'enemies of the state' off the streets. This is how it starts: Without a warning or a warrant, heavily armed paramilitary units shove their targets into unmarked vans and race away."

Acting Homeland Security Secretary Chad Wolf gets a cameo, too, and the ad makes clear the federal incursion into Portland is designed for a national rollout: "Faceless enforcers say you don't have the right to protest. Now Trump's bureaucrats are promising to send their their thugs everywhere — your town, your neighborhood. This is how it starts, and how freedom dies — unless we stand up, unless we speak out, unless we demand justice."

The Week

Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

SUBSCRIBE & SAVE

Sign up for The Week's Free Newsletters

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

Sign up

YouTube

Watch On

Is the ad a little over-the-top? Maybe.