A social media campaign launched by Ukip to coincide with the European elections has backfired after the #WhyImVotingUkip hashtag was overrun with jokes and insults.
The campaign kicked off with a tweet on Monday from the @UKIPHarrogate account urging supporters to explain why they would be voting for Ukip in elections today: "Why are you voting UKIP this year? Tell us, tell Twitter and let's get it trending! #WhyImVotingUkip", the account said.
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