Japan’s Princess Aiko is a national star. Her fans want even more.

Fresh off her first solo state visit to Laos, Princess Aiko has become the face of a Japanese royal family facing 21st-century obsolescence

Japan's Princess Aiko smiles during the spring garden party at the Akasaka Palace imperial garden in Tokyo on April 22, 2025. (Photo by Shuji Kajiyama / POOL / AFP) (Photo by SHUJI KAJIYAMA/POOL/AFP via Getty Images)
Japan’s most popular royal is prompting some serious reflection about who will continue one of the world’s oldest monarchies
(Image credit: Shuji Kajiyama / Pool / AFP / Getty)

Japan stands torn between tradition and the future, as Princess Aiko, the only child of Emperor Naruhito, finds herself at the center of a growing movement to change the country’s patriarchal rules of royal succession. Treated like a pop star by many in Japan, the 24-year-old princess’ rocketing popularity comes at a fraught time for the royal family and Japan’s traditionally patriarchal society. As Japan’s shrinking royal family forces uncomfortable questions about the future of one of the world’s oldest monarchical lines, is Tokyo ready for change?

‘Rising prestige’ and a reopened debate

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Rafi Schwartz, The Week US

Rafi Schwartz has worked as a politics writer at The Week since 2022, where he covers elections, Congress and the White House. He was previously a contributing writer with Mic focusing largely on politics, a senior writer with Splinter News, a staff writer for Fusion's news lab, and the managing editor of Heeb Magazine, a Jewish life and culture publication. Rafi's work has appeared in Rolling Stone, GOOD and The Forward, among others.