Amazon to buy Roomba maker for $1.7 billion

(Image credit: Photo by Justin Sullivan/Getty Images)

published 6 August 2022

Amazon will buy Roomba maker iRobot for $61 a share, or $1.7 billion in total, the companies announced Friday.

According to Reuters, "iRobot's stock rose 19% [on] Friday trading to $59.66," still less than half of its lockdown-era peak, when homebound consumers scrambled to buy Roombas.

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Vice News notes the iRobot deal is not Amazon's first foray into home robotics. Last year, "Amazon revealed the Astro—a little Alexa on wheels" that was intended to map "the interior of a user's homes, even creating heat maps of highly trafficked areas." The $1,500 Astro hasn't sold well, but robot vacuums could provide an alternative way of collecting the same information. In addition to the full line of Roomba models, Amazon is also buying iRobot's trove of data, which includes digital maps of users' homes, Vice reports.

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Grayson Quay was the weekend editor at TheWeek.com. His writing has also been published in National Review, the Pittsburgh Post-Gazette, Modern Age, The American Conservative, The Spectator World, and other outlets. Grayson earned his M.A. from Georgetown University in 2019.

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