Is Donald Trump actually serious about 2012?

The Donald is making it look like he really does intend to run for the Republican presidential nomination in 2012. Could he really mean it this time?

Believe it or not, Donald Trump seems to be more serious than ever about a presidential run in 2012.
(Image credit: Getty)

Donald Trump has a history of making loud noises about running for president, only to quiet down after a beneficial flood of publicity. But this year could be different, say Maggie Haberman and Ben Smith at Politico. Trump actually "appears likely to launch a formal presidential campaign, hire staff, shake hands in Iowa, participate in debates — in short, run for president." NBC, which broadcasts Trump's Celebrity Apprentice, isn't buying it. But with his money, name recognition, and recent strength in the polls, some Republicans are taking the real estate mogul seriously. Is Trump taking this whole presidential run thing seriously, too?

The Republican establishment thinks he's for real: Trump's political ascendance "has been as fast as its has been shocking," says Chris Cillizza in The Washington Post. And the surest sign that he's "gaining traction" is that other Republicans have started attacking him. Trump would be a "a deep-pocketed enemy," and now that he's making serious moves to compete, "the best case scenario for 2012 candidates not named Trump is that he loses interest in the race."

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