6 most ridiculous "Alice in Wonderland" tie-in products

Versace heels? Swarovski knick-knacks? Disney has licensed a slew of "Alice" paraphernalia — many at decidedly un-childlike prices

If Disney's outrageous merchandising plans for Tim Burton's adaptation of Alice in Wonderland succeed, it could shatter accepted notions about appropriate movie "tie-in" products. Disney invested $1 billion to create partnerships with luxury designers for Wonderland-inspired goods in a move some observers say conclusively exposes Disney's shamelessness. The movie, says Misty Harris in The Calgary Herald, is "being positioned as the grown-up's answer" to Disney's Princesses. Here are some of the pricier products from the Alice "Lifestyle Program":

1. Alice shoes by Versace, $1195

Designer Donatella Versace, known for her whimsical, sometimes psychedelic styles, has contributed an accessory line that features these "Wonderland" platform shoes.

Subscribe to The Week

Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.


Sign up for The Week's Free Newsletters

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

Sign up

2. Alice evening gowns by Sue Wong, $328-$630

Designer Sue Wong created a line of elaborate dresses, including the "White Rabbit-Inspired" Colorblock dress ($328), the "Flower Wonderland Inspired" gown ($588), and the Victorian Long Lace Gown ($630).

3. Alice handbag by Furla, $475

Even Furla, the Italian leathermaker more typically known for its classic designs, wasn't immune to Disney's appeal. Furla has released a handbag embossed with images from the fairytale and topped with a metal rabbit handclasp ($475), as well as a "Dali-esque" umbrella (price unavailable).

4. Alice charm bracelet by Stella McCartney, $395

Stella McCartney, the British designer better known for cutting-edge haute couture, dabbled in Disney-themed merchandise with an Alice charm bracelet ($395) and necklace ($425).

5. Alice "Couture" costume jewelry by Tom Binns, $175

British jeweler Tom Binns created both a highbrow Alice collection, with pieces topping out at around $1000, and a more "affordable" line of "Disney Couture" costume pieces for saner consumers, including a string-of-plastic-hearts Red Queen necklace ($175).

6. Alice crystal-encrusted "Tea Party White Donut" by Swarovski, $115

Swarovski, the world's most famous crystal maker, has rolled out four Alice-themed pendants, including the "Tea Party Tea Pot" ($150) and the distinctly un-Carrollesque "Tea Party White Donut" ($115).

Continue reading for free

We hope you're enjoying The Week's refreshingly open-minded journalism.

Subscribed to The Week? Register your account with the same email as your subscription.