A Keurig for your cocktail

Each week, we spotlight a cool innovation recommended by some of the industry's top tech writers. This week's pick is an automated cocktail maker.

If you want a cocktail at the touch of a button, Keurig now has the machine for you, said Ashley Carman at The Verge. The company known for its coffee pods has teamed up with Anheuser-Busch to sell a home drinks-mixing machine. It's an appliance that "looks and acts a lot like a Keurig — it takes single pod servings and turns them into cocktails, alcohol and all."

The makers released the device in St. Louis, Anheuser-Busch's home base, this week and hope to expand across the country. It launches with 15 cocktail pods, including Moscow mule, margarita, old-fashioned, and Long Island iced tea. "The Moscow mule was tasty, as was the marga­rita," but not dramatically different from premixed drinks such as A-B's Lime-a-Rita.

The Week

Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

SUBSCRIBE & SAVE

Sign up for The Week's Free Newsletters

Join more than 350,000 subscribers and keep yourself informed with a selection of The Week’s most interesting, enlightening and entertaining stories - plus daily puzzles.

Join more than 350,000 subscribers and keep yourself informed with a selection of The Week’s most interesting, enlightening and entertaining stories - plus daily puzzles.

Sign up