Colour has a much stronger effect on your perception than you realise - but magazine and newspaper designers certainly understand how to take advantage. Here, creative director Ash Gibson gives his insights on how colour is used in print, based on many years working across some of the UK's leading brands.
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
-
How to travel with your dogThe Week Recommends These tips will help both of you have a great time
-
'Congress could help by providing federal protections'Instant Opinion Opinion, comment and editorials of the day
-
Musk vows DOGE pullback as Tesla profits plungeSpeed Read The Tesla SEO says he will soon step back from government matters to devote more time to the company
-
The executive style guidefeature Want to stand out from the business crowd? Here's all the kit you need.
-
Seven ways to reduce stress in your officefeature You can’t completely remove it from your life, but there are some easy ways to relieve it…
-
Hello Fresh: The transformation beginsfeature New offices and a wealth of new IT from HP for Hello Fresh.
-
Controversial Colour Branding Decisionsfeature Scott King and Russell Jones from Condiment Junkie discuss how some brands have decided to swim against the tide with their colour choices.
-
How do you design a computer?feature Lead designer of HP, Chad Paris, explains how new computers are brought to life
-
The story of printfeature Printing has come a long way since its origins. Here we map out the story of print past, present and future
-
Tribal Coloursfeature Colour has been used for centuries as a means to communicate where we belong, finds Stuart Andrews
-
The Colour of Brandingfeature James Morris explains why companies choose their corporate colour schemes, and what they mean.
