The NFL wants musicians to pay to play the Super Bowl halftime show


As the most-watched TV event every year, the Super Bowl is the best — if most expensive — advertising opportunity on air. Realizing that it had not yet monetized every single aspect of the game, the NFL reportedly asked musicians interested in playing the 2015 Super Bowl if they would give the league a cut of their post-Bowl income in exchange for landing the gig, according to The Wall Street Journal.
The NFL has narrowed down the list of potential performers for the 2015 Super Bowl to three candidates: Rihanna, Katy Perry, and Coldplay, these people said. While notifying the artists' camps of their candidacy, league representatives also asked at least some of the acts if they would be willing to contribute a portion of their post-Super Bowl tour income to the league, or if they would make some other type of financial contribution, in exchange for the halftime gig. [Wall Street Journal]
The NFL hauls in around $9 billion annually in revenue. That said, if the reported list of candidates for the halftime show is legit, then I'm with the NFL on this one: You'd have to pay me to watch Coldplay perform, too.
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Jon Terbush is an associate editor at TheWeek.com covering politics, sports, and other things he finds interesting. He has previously written for Talking Points Memo, Raw Story, and Business Insider.
-
Can Starmer sell himself as the 'tough on immigration' PM?
Today's Big Question Former human rights lawyer 'now needs to own the change – not just mouth the slogans' to win over a sceptical public
-
UK-India trade deal: how the social security arrangements will work
The Explainer A National Insurance exemption in the UK-India trade deal is causing concern but should British workers worry?
-
Man arrested after 'suspicious' fires at properties linked to Keir Starmer
Speed Read Prime minister thanks emergency services after fire at his former family home in north London
-
Canada beats US in charged 4 Nations hockey final
Speed Read 'You can't take our country — and you can't take our game,' Prime Minister Justin Trudeau posted after the game
-
Eagles trounce Chiefs in Super Bowl LIX
speed read The Philadelphia Eagles beat the Kansas City Chiefs 40-22
-
Indian teen is youngest world chess champion
Speed Read Gukesh Dommaraju, 18, unseated China's Ding Liren
-
Europe roiled by attacks on Israeli soccer fans
Speed Read Israeli fans supporting the Maccabi Tel Aviv team clashed with pro-Palestinian protesters in 'antisemitic attacks,' Dutch authorities said
-
New York wins WNBA title, nearly nabs World Series
Speed Read The Yankees with face the Los Angeles Dodgers in the upcoming Fall Classic
-
Caitlin Clark the No. 1 pick in bullish WNBA Draft
Speed Read As expected, she went to the Indiana Fever
-
South Carolina ends perfect season with NCAA title
Speed Read The women's basketball team won a victory over superstar Caitlin Clark's Iowa Hawkeyes
-
Iowa's Caitlin Clark breaks NCAA scoring record
speed read College basketball star Caitlin Clark set the new record in Iowa's defeat of Ohio State