Tunisia promotes tourism with a Star Wars-themed 'Happy' dance
YouTube
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
You are now subscribed
Your newsletter sign-up was successful
New Zealand has seen a massive spike in tourism thanks to the all-encompassing popularity of the Lord of the Rings franchise — but can similarly popular movie franchises attract similarly geeky travelers?
Tunisia — which Star Wars fans are more likely to remember as Tatooine, the home planet of the Skywalker family — is testing the waters with a Star Wars-themed video commissioned by the tourism department. The video features a wide range of Star Wars characters dancing to Pharrell's Oscar-nominated "Happy," including C-3PO, R2-D2, Boba Fett, and a moon-walking Stormtrooper.
The video makes an admirable attempt to stay faithful to Star Wars canon; the no-nonsense Darth Vader somehow manages to resist dancing to Pharrell's legendarily catchy song, and every character that appears has actually visited Tatooine at some point during the Star Wars series. (We'll just assume Padme got there through an inter-dimensional time warp.) --Scott Meslow
Article continues belowThe Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Scott Meslow is the entertainment editor for TheWeek.com. He has written about film and television at publications including The Atlantic, POLITICO Magazine, and Vulture.
