Not So Fast
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A Texas charity, the Braden Aboud Memorial Foundation, is considering a lawsuit against the Boston Red Sox over the team's use of the slogan "B Strong" to raise money for victims of the 2013 Boston Marathon bombing.
The foundation, formed in memory of Braden Aboud, who died in 2007 in a ski accident, trademarked "B Strong" back in 2008. And the non-profit claims the Red Sox infringed on that trademark last year when they tweaked the prominent "Boston Strong" fundraising slogan to feature the team's signature "B" logo for use on team uniforms and promotional materials. The two sides have been discussing a deal under which they could each use the slogan, though they're split over whether the Red Sox should offer any financial compensation, according to the El Paso Times.
"We're at an impasse and I'm afraid soon we will be going to court over it," Gary Aboud, Braden's father, told the Times. "It's a David versus Goliath battle."